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Showing posts with the label Prompt Engineering

Pandora’s Box: Which AI art generator will take the next step?

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Pandora was ahead of its time. The music app was officially launched to the public back in September 2005, and it was a god-send to all music lovers. Sure, you might not hear your favorite song, but you'll be immersed in a huge catalog of tunes within the same genre, providing countless hours of music curated to your distinct taste. Two years later, Spotify was released – and it immediately made Pandora look outdated. The reason? Listeners could now play specific songs in real-time. Meanwhile, Pandora didn’t add that function until unveiling their “Pandora Premium” in 2017, but the damage had already been done. These days, Spotify is roughly 11-times larger than Pandora, with 515 million users as of the first quarter of this year. By comparison, Pandora boasts 46.7 million users. To be fair, both companies are wildly successful. Pandora, for example, generated $2 billion in revenue last year. But it’s still the “Pepsi” to Spotify’s “Coke” in terms of global reach and cu...

Prompt Engineering Word of the Week: Temperature

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We were recently in negotiations with a gaming client who wanted us to handle all the blog content and corresponding social media posts for their brand-new website. Luckily, we have a gamer on staff who would like nothing more than to write about and play video games for a living. So he was thrilled with this first assignment. However, I warned him ahead of time: "We haven't nailed this client yet, so the quality of the first post we provide them will go a long way toward nailing this company down as a new client. "In other words," I continued, "I need your very best work." Of course, I always want everyone's best work. Still, adding that line underscores how important this one blog post was. By the next night, I had the assignment back – and immediately saw some significant problems with the writing. The writer used ChatGPT and various other tools to help him write the post, but most of the work was all him. So, to get readers excited and s...

ChatGPT, prompt engineering and blogging: What does the future hold for today's writer?

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True story: I spent months developing a prompt that prevented ChatGPT from using the words "conclusion" at the end of every blog post. I came close several times, including results that omit that phrase about 60 percent of the time. So, I kept tweaking the prompt just slightly, testing each version repeatedly. And I'd come a little closer, only to fall just a tiny bit short as ChatGPT would either use that exact word or some variation of it, like "in conclusion," or "in summary," or even "to wrap things up." Finally, after about four months of tweaking and rewriting the prompt, I developed one that avoids the usage of that phrase 100 percent of the time – or so I thought. Then, just for grins, I used the prompt again tonight on a random, easy blog topic just before writing this post – and the resulting content produced by ChatGPT 4.0 used the phrase "concluding this guide" in the last paragraph. Of course, the prompt worked the very...